The durability of heat transfer printed carpets is further enhanced by the molecular bond formed between the ink and the carpet fibers during the printing process. Unlike surface prints that can rub off with friction, the heat and pressure of the transfer process cause the ink molecules to fuse with the fiber molecules, creating a bond that’s incredibly resistant to wear. This means the designs hold up well even in areas where furniture is frequently moved—such as sofas, chairs, or tables being shifted around—and in high-traffic zones where feet constantly rub against the surface. Whether it’s the edge of a rug near a doorway or the area in front of a sofa, the pattern remains intact, with no fading or blurring to indicate heavy use.

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